Tag Archives: creating SEO content

Language has leverage. From your professional correspondence to your website content, the way you use the written word is just as meaningful as the words themselves. But sending an introductory email with a potential client’s name spelled wrong is definitely worse than using a sentence fragment in a blog post to illustrate an idea. Your […]

Writers used to be a rare breed: brooding Hemingway-types squirreled away in coffee shops with notebooks, or typing furiously in their bathrobe in a Manhattan apartment. Now everyone is a writer, and, since your company needs Web representation, everyone has to be a writer, right? Why hire someone to do something that you could do […]

Search engine optimization (SEO) is important for all business websites, but the Web is brimming with misinformation on the subject. Read on to learn the honest truth about SEO. We’ll tell you what it is, why you need it…and *trumpets* for the first time on the Internet: useful SEO information with NO bulls*#t. Search engines […]