Tag Archives: web presence

Language has leverage. From your professional correspondence to your website content, the way you use the written word is just as meaningful as the words themselves. But sending an introductory email with a potential client’s name spelled wrong is definitely worse than using a sentence fragment in a blog post to illustrate an idea. Your […]

This past week I was able to attend a workshop at the Nonprofit Center of Milwaukee called “Social Media Strategy: Developing a Plan for Your Organization.” The workshop was taught by Matt Brown of MKE123, and turned out to be a great learning experience. Though it was geared toward non-profits, there were some strategic planning […]

We talk a lot about “content marketing” here on The PBG Blog, so we want to be sure you, our lovely audience, understands what we’re talking about and why it’s so important. Get this: in providing you with information on content marketing, we’re doing our own content marketing! *insert Inception joke here* All joking aside, […]

Search engine optimization (SEO) is important for all business websites, but the Web is brimming with misinformation on the subject. Read on to learn the honest truth about SEO. We’ll tell you what it is, why you need it…and *trumpets* for the first time on the Internet: useful SEO information with NO bulls*#t. Search engines […]