Think of all the ways you communicate with your current and potential clients and customers: social media, website content & blog posts, press releases, marketing materials, brochures, business cards, letterhead—the list goes on and on. How does your messaging come across? Is it clear? Concise? Consistent? Is it written to appeal to your specific target […]
You may have noticed the Internet all aflutter this month as rumors circulated that TV humor writer Rick Polito is actually the jokester behind George Takei’s wildly popular Facebook page. So do ghostwriters really run George Takei’s Facebook page? Maybe. Does it matter? Nope. Not at all. Here’s why… The “Controversy” Media blogger Jim Romenesko […]
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