Tag Archives: web content

Get your waders on and grab your plunger. We’re about to learn how to write better blog posts and fight crap content. Are you ready for this (slightly gross) battle? There’s a lot of crap content on the internet. Honestly? It’s kind of a cesspool. Now, much of the garbage is SPAM created for clicks-only. […]

Let’s set the scene: You’re writing your next blog post, but can’t decide on the length; after all, short and sweet is better than long-form content, right? WRONG. Whether it’s articles, Q&A’s, weekly newsletters, product reviews, or the oh-so popular listicle, the options for content creation are never-ending. One thing’s for sure though, long-form content […]

Language has leverage. From your professional correspondence to your website content, the way you use the written word is just as meaningful as the words themselves. But sending an introductory email with a potential client’s name spelled wrong is definitely worse than using a sentence fragment in a blog post to illustrate an idea. Your […]

This past week I was able to attend a workshop at the Nonprofit Center of Milwaukee called “Social Media Strategy: Developing a Plan for Your Organization.” The workshop was taught by Matt Brown of MKE123, and turned out to be a great learning experience. Though it was geared toward non-profits, there were some strategic planning […]

According to the Internets the first week in March is National Ghostwriters Week. Boo! It’s ok, you don’t have to be scared; ghostwriters are real, living writers working in a variety of industries, including yours. So what is a ghostwriter, and why are ghostwriters important? How can hiring a ghostwriter benefit your business? Put simply, […]

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