Every skilled blogger and savvy business owner recognizes the power of SEO and content marketing. These techniques go together like peanut butter and jelly, spaghetti and meatballs, mac and cheese, or Pepper Potts and Iron Man (you catch my drift). The reality is, both SEO and content marketing rely heavily on one another to operate […]
When you spend countless hours optimizing and improving your site, it’s easy to feel impatient. When will you start seeing SEO results? The keyword research, writing the alt tags, composing the meta descriptions, cleaning up links, and revamping content…it all takes time. But you want SEO results, and you want them NOW, right?! Well, we’re […]
Get your waders on and grab your plunger. We’re about to learn how to write better blog posts and fight crap content. Are you ready for this (slightly gross) battle? There’s a lot of crap content on the internet. Honestly? It’s kind of a cesspool. Now, much of the garbage is SPAM created for clicks-only. […]
In the world of search engine optimization, there are several different SEO myths floating around the mystical webisphere. From the rumors that throwing in a few keywords is all it takes for content to go viral to the ever-popular “Google is smart and magical” statement, there are (unfortunately) several misconceptions people still actually believe about SEO. […]
Language has leverage. From your professional correspondence to your website content, the way you use the written word is just as meaningful as the words themselves. But sending an introductory email with a potential client’s name spelled wrong is definitely worse than using a sentence fragment in a blog post to illustrate an idea. Your […]
Well, it’s already happened. We launched Posts By Ghost™ on February 1st, and I already forgot to post last week. Sound familiar? Yea, if you have a blog, this has happened to you. Maybe more than once. Well you should definitely feel bad about yourself and quit blogging all together. I’M KIDDING! Listen here: A.) […]
According to the Internets the first week in March is National Ghostwriters Week. Boo! It’s ok, you don’t have to be scared; ghostwriters are real, living writers working in a variety of industries, including yours. So what is a ghostwriter, and why are ghostwriters important? How can hiring a ghostwriter benefit your business? Put simply, […]
Writers used to be a rare breed: brooding Hemingway-types squirreled away in coffee shops with notebooks, or typing furiously in their bathrobe in a Manhattan apartment. Now everyone is a writer, and, since your company needs Web representation, everyone has to be a writer, right? Why hire someone to do something that you could do […]
Search engine optimization (SEO) is important for all business websites, but the Web is brimming with misinformation on the subject. Read on to learn the honest truth about SEO. We’ll tell you what it is, why you need it…and *trumpets* for the first time on the Internet: useful SEO information with NO bulls*#t. Search engines […]
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